Ponte Vedra Beach, Fla. (Nov. 17) An exciting new incentive program for planners who book meetings in St. Augustine, Ponte Vedra & The Beaches was unveiled today by the Visitors & Convention Bureau for this popular northeast Florida destination.

The new booking incentive program awards points to meeting planers who book a meeting in the destination between now and December 31, 2010. The accumulated points can then be used to “purchase” unique group and experiential activities from the Tapestries catalog created recently by the Visitors and Convention Bureau. Appropriately, the points are known as skeins -- the colorful coils of yarn used to create beautiful tapestries.

Tapestries programs are authentic, educational and interactive experiences designed to immerse groups into the characters, customs, costumes and landscape that are unique to the cultural history of this authentic part of coastal Florida. Each Tapestries experience is led by local experts who have extensive experience and skills to insure participants will increase their understanding and appreciation of the local culture – and have fun!

“We’re excited about offering skeins as incentives,” said Glenn Hastings, executive director of the Bureau. “They are perfect rewards for meeting planners who can now use the skeins to insure the success of their meeting by adding great Tapestries experiences to their agenda – at no additional cost.”

In addition to the new skeins incentive program for acquiring Tapestries experiences, the St. Augustine, Ponte Vedra & The Beaches Visitors and Convention Bureau is now providing a Meetings Concierge for planners. The Meeting Concierge will provide a wide range of valuable assistance including site inspections, local vendor selections, off-site group activities – even help in defraying the printing and postage costs of promoting meetings.

To learn more about these new incentives andTapestries, call 800.418. PLAY and ask to speak to a Meetings Concierge today or visit www.MYFLORIDAMEETINGS.com .

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